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Top Mistakes to Avoid When Selling Your Chicago Home

Apr 5, 2019 | Industry News

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If you’re getting ready to put your Chicago home on the market, there are many things to consider that can boost your chances for success. While many articles offer tips and tricks, sometimes it’s equally useful to look at common mistakes to avoid. Even with some great strategies in place, these mistakes can sabotage your sale. Before you get started with the selling process, here are the top pitfalls you’ll want to look out for:

Neglecting Curb Appeal

Curb appeal is important in every season. Luckily, we’re out of the winter challenges for now, but spring and summer pose their own unique curb-appeal needs. Whatever season you’re listing in, make sure you take a walk around your property and make note of anything that needs attention. First impressions really do make a large impact on buyers, and making the exterior desirable can put buyers in the right mindset as they enter your home.

Not Looking from a Buyer’s Perspective

There are several mistakes that home sellers make simply because they’re so accustomed to their space. If you have pets, smokers, or any other potential sources of odor, be sure to target these. While a slight smell of wet dog may tell you your dog had a nice day outside, it can signal to buyers that the space isn’t clean. Sellers also often overlook how personalized their home is. That bright accent wall and unique cabinet fixtures may be the things you love most about your home, but for potential buyers, those highly personal details can be deterrents. Take a loop around your home and try to get into a potential buyer’s shoes to spot things that may need to be toned down.

Rushing to List

Whether you’ve already found your next Chicago home, or you’re feeling pressured to get through the selling process, rushing often backfires on sellers. Simple things like repairs and decluttering get overlooked and make the property less appealing. It might take you an extra week or two to get your home in shape, but it’s usually worth the wait.

Repairs and Upgrades

Here’s where Chicago sellers can easily misuse their time and money. Repairs should be prioritized. Most buyers don’t want to move in with a to-do list, especially if they’re paying full price. Once you’re certain all repairs have been addressed, it’s time to consider upgrades. Costly upgrades aren’t always the smartest investments for sellers. While some upgrades can boost the home’s appeal, others can be too specific for buyer’s tastes.


Some sellers want to list high, thinking they can always reduce the price or negotiate. This is rarely a good strategy. Do your research on the Chicago market and talk with your appraiser and realtor to determine the right price. You don’t want your house to sit on the market, whether you have the time to wait or not.

Staying During an Open House

You’ve made it this far in the selling process, don’t sabotage your hard work. Though you may be curious to see prospective buyers’ reactions or eager to tell them about the house, this often puts buyers in an uncomfortable position. Putting the trust in your realtor and giving buyers the space to comfortably explore your home is the best strategy when it comes to your open house.



From before you list through to the open house, Chicago sellers need to be on alert for these common errors. When selling your home, you want to get into the buyer’s perspective and take an objective look at your property. Avoid these mistakes that can make selling difficult, and you’ll have a listing that Chicago buyers will love.

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